The World We Want

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What we do

At The World We Want, our aim is to encourage and support organizations which are finding innovative solutions to today’s most pressing global issues – poverty and environmental degradation.

We work with development initiatives that are well-defined, limited in scope, and run by skilled and dedicated social entrepreneurs. Our focus is to provide humanitarian support to the most vulnerable – women and children facing severe poverty – and to foster environmental responsibility and revitalization.

To experience the essence of what we do, and how we do it, watch our film. For more information on our projects and priorities see our latest annual update.

How we work

3W – Guiding Principles

For us, the guiding principle is a high level of engagement and ownership. In this industry, there are no simple parameters comparable to profit in the business world. You must be actively involved to not only gauge success and impact, but to also drive this success and impact. Why should you spend less time giving away your money than you spent earning it? The issues we are dealing with – poverty, food security, climate change, etc. — are extremely difficult. If there were easy wins, these problems would have been solved long ago.

We believe in Catalytic Philanthropy. We are willing to take bigger risks. With successful intervention, we then open the door to a range of other investors. With risks come failures – but the only real failures are those that you did not learn from.

In regard to measurement, we try to use a balanced and disciplined approach, specifically:

  • Common Sense / Reality Check of the Model or Mode of Change. This requires that we investigate similar approaches in other countries, that we turn to professionals in our network for sanity checks, and that we go on-site to see the operations first hand.
  • Field visits are a must. However, all projects look good from one or two angles. We travel off the beaten path to expose fallacies.
  • Impact is very difficult to measure, as it is almost impossible to isolate the influencers. We believe that you need a few meaningful metrics that directly correspond to the chosen forces of change. We have taken the approach that if you believe in your mode of change; you must focus on measurements that exemplify that mode of change. For example, we believe that a farmer’s ability to sell crops at a fair market price will have significant impact. We therefore can measure farm gate prices, and check the coops books, etc. Quick and Dirty – but based on real information.
  • Sometimes you need to think of valuating/measuring as the importance of long term R&D in a company. You don’t have all the answers today or even after a year, but if you do a thorough analysis that is kept up to date, you can get a good idea of what makes sense. It is important to measure those parameters that can actually lead to action and change.

Finally, we emphasize the importance of the donor organization and philanthropist being up to speed with the investments.  Our aim is to be efficient and have real and lasting impact, popularity with grantees and partner foundations/organizations is not a motivator.